ZoomInfo Reviews

Extensive B2B database with over 321 million business contacts

Advanced segmentation and intent signals for targeted outreach

Tight CRM integrations streamline workflows

95% minimum accuracy pledge for data

Detailed contact information and organizational charts

Intent-based searches for better lead generation

Time-saving features for sales and marketing teams

Easy integrations with popular software like Salesforce and HubSpot

Rich feature set: Offers a comprehensive suite of features that can cater to various business needs.

Ease of use: The platform is designed to be user-friendly, making it easy for users to navigate and utilize its features.

Value for money: Despite its comprehensive feature set, ZoomInfo offers competitive pricing, providing good value for money.

Quality of data: ZoomInfo prides itself on the accuracy and comprehensiveness of its data, which can greatly aid in lead generation and customer engagement efforts.

Integration capabilities: ZoomInfo can be integrated with various CRM and marketing automation platforms, allowing for seamless data transfer and workflow automation. This can help improve efficiency and productivity.

Opaque pricing structure with a lack of transparency

High costs starting around $15,000 per year for limited users

Complex setup and steep learning curve

Occasional data accuracy issues despite high overall reliability

Not suitable for small businesses or those with limited budgets

Unethical business practices reported, including misleading contract language

Auto-renewal clauses and unexpected fees

Difficulty canceling subscriptions

Time-consuming to set up and maintain

Poor filtering options reported by some users